Are you breaking the law? (February 2nd @ NY Social Media Meetup)

2011 is starting slowly so January session for NY Social Media Meetup is rescheduled for February 2nd, but the date is confirmed now!

RSVP here:

Demo is still TBD, please let me know if you’d like to present.


Regulatory compliance in social media is an emerging issue that is evolving daily. For most of the past decade there was virtually no governmental oversight of the space, but with the explosion of Facebook, Twitter, YouTube, LinkedIn, Foursquare and others, regulators have begun to take notice. In the last 12-18 months state and federal agencies have been updating their policies and ramping up their enforcement efforts. As we enter 2011, topics like privacy, fair balance and disclosure are squarely in the sights of the FTC, FDA and the SEC.

Tom Chernaik, Founder and CEO of CMP.LY, will be joining the New York Social Media Meetup to present an overview on this changing landscape, what it means for businesses in general, and the implications on social media marketers in particular.

About Tom Chernaik

Tom Chernaik is the Founder of CMP.LY. Working with leading brands, agencies and PR firms, Tom has been on the forefront of digital marketing in Web 2.0. With a focus on brands leveraging Word of Mouth and social media, he has developed innovative enterprise solutions for Fortune 500 brands and an emerging standard for compliance with new FTC regulatory requirements. He studied at Cardozo School of Law and was a founding member of the ad sales team at XM Radio, where he spent 5+ years integrating national brand sponsors and advertisers with programming. Prior to XM, Tom spent a decade in the entertainment business with roles at Arista Records and Sonicnet as well as leadership executive roles at independent record label Gotham Records, Track Entertainment and innovative music startup

CMP.LY was started as a simple solution for regulatory compliance with the recent FTC requirements for marketers engaging in social media programs. CMP.LY is built around a short coded framework that enables trackable and identifiable disclosures to be included in Tweets, Facebook status updates and short form applications like Foursquare as well as in blogs and web pages. We have expanded to include measurement (for ROI) and reporting capabilities and we are developing additional solutions for more regulated industries including pharma and financial.

New Work City (@nwc)
412 Broadway
Floor 2
New York, NY 10013

(888) 823-3494

Entrance on street view:

About the Host

This event is part of NWCU, community powered learning driven entirely by member participation, NWCU is a curated collection of classes, workshops, Meetup groups, and hackathons, all sharing one core common goal: help existing and aspiring independents build, learn, and share with one another, so more people can lead better, happier lives working for themselves.


Offerpop is an innovative New York-based software company launched in June 2010 that enables smart social marketing on Facebook and Twitter. More than 50 brands, retailers and agencies use Offerpop to recruit fans and followers, build brand engagement and grow sales.
Learn more at and follow them on Twitter at @offerpop.

We’ll also have some books for raffle provided by O’Reilly!
This user group is sponsored by O'Reilly

Web Performance Automation. Joshua Bixby at NY Web Performance

New York Web Performance Group LogoOn October 13th, we have a special speaker: Joshua Bixby (@JoshuaBixby), President of Strangeloop Networks and author of Web Performance Today blog will talk about Web Performance Automation.

Depending on who you talk to, performance automation can range from the holy grail of performance tuning to a set of programming hacks that will bring down your website. In reality, it is neither of these things.

Joshua will talk about:

  • Different approaches to automation
  • Pros and cons of each
  • What kinds of performance best practices can or should be automated
  • What best practices are better left to hands-on developers
  • How “automatic” is performance automation, actually?
  • A survey of the automation market today

More info and RSVP here:

6:00 – Arrive to the event, meet other members
6:15 – Introduction to Web Performance
6:30 – Web Performance Automation, Joshua Bixby
8:00 – Q&A
8:30 – Open Discussion, Networking

Time Inc. Watercooler is again hosting our speaker session and Strangeloop Networks is sponsoring pizza and sodas!

Host contact: Alla Gringaus, Web Technology Fellow
Questions: 646 391 9671

Rockefeller Center
Time & Life Bldg
1271 Ave of the Americas (entrance 50th St and 6th Ave)
2nd Floor, room #1
New York, NY 10020

Nearest Transit:
50th St – 8th Ave (C, E)
50th St – Ave of the Americas (F, V, B, D)
49th St – 7th Ave (N, R, W)

Get directions on Google Maps:
Street View for the Entrance:

You’ll need to bring a photo ID for security downstairs.

See you there on October 13th at 6:00PM!

Philip Tellis at NY Web Performance, September 15

New York Web Performance Group LogoSummer is over, we’re all vacation-recharged and it’s time for some serious Web Performance! Come out of your sleepy summer mood and join us for next New York Web Performance session.

September 15 at 5:45PM (time is updated) at Logicworks:

RSVP here:

Philip Tellis (@bluesmoon) will be speaking at New York Web Performance group about Boomerang!

Philip is a self described geek working for Yahoo! who recently presented Latency: Why You Should Worry and What You Can Do About It (video) at Velocity 2010.

His accomplishments include, but not limited to:

Philip will be presenting his new open source project Boomerang.js. Why it was written, how to implement it, and what can be done with the data.

For a little background on Boomerang.js:
Boomerang is a piece of JavaScript that you add to your web pages, where it measures the performance of your website from your end user’s point of view. It has the ability to send this data back to your server for further analysis. With boomerang, you find out exactly how fast your users think your site is.< This is an excellent example of RUM (real user monitoring) that allows sites to effectively and actively measure real page performance for their actual users as they see it. Boomerang is open source and released under the BSD license. Agenda: (time is updated)
5:45 – arrive to the event, meet other members
6:00 – Introductions & Boomerang presentation by Philip Tellis
6:45 – Q&A
7:00 – Open Discussion, Networking

155 Avenue of the Americas
Fifth Floor
New York, NY 10013

Entrance View:

See you all there!

Meet for SPEED – hands on web performance sessions!

Time for some serious speeding up for our web sites!
Come join us at Meet for SPEED event at Logicworks next Tuesday, August 24th at 7:00PM!


Bring your laptop and we’ll work together on optimizing our sites!

You can benefit even if you can’t edit your site right now – we will be happy to share the knowledge.

We’ll all learn how to see what’s slow and how to make it fast!

155 Avenue of the Americas
Fifth Floor
New York, NY 10013

Hope to see you all there!